We spend lots of time researching keywords and building links to our website shopping cart pages. The more inbound links and related outbound links we have, the better it is for our site in terms of Search Engine Optimization (SEO).

It does not take a genius to create a link which leads back to a website shopping cart page. However, it does require a lot of effort to continue creating fresh links. With this in mind it is always important to create links wisely. This means selecting the right keywords and choosing the best sites to place those links at.

Unfortunately, many merchants have been doing something that is ethically wrong in relation to keyword selection. In addition to this, they have no idea that their actions can be detrimental to their sites, SEO-wise.

Blogshops have sprouted like mushrooms after the rain with more and more people seeking to make some extra cash on the side. However, for every person that buys something from a blogshop, dozens more give it a pass. Security, transition from product browsing to checkout and the general user-friendliness of a blogshop cannot compete with that of a proper shopping cart.

In this article, we shall look at 3 key shopping cart features that are not found on blogshops that can help improve conversion rates.

As many of you may already know, Google has changed the way it ranks sites and pages based on long tail queries. Each year, Google changes its algorithm up to 500 times. Which is why we think it’s time that we post a shopping cart software review of keyword strategies.

The obsession with long tail keywords might lead one down the road of garrulous passages of tedium. People get so engrossed with the use of long tail keywords that they forget about the importance of quality content. So we hope that with these few quick shopping cart tips, merchants will get a better idea of how to best write content to promote their stores.