Everybody wants things fast these days. We can’t seem to wait for the coffee to finish boiling. The microwave takes too long to heat up our food. We expect things to get done almost instantly. Those of us who run our own online business might really wish that customers would make their purchases quicker instead of browsing all over, finally picking the products they like … only to abandon their order right before paying! Exasperating, isn’t it? So what can you do about this?
Besides checking your cart’s aborted orders section where you can go through the list of customers who did not complete their orders to follow up with them to try to get them to buy from your store (which we’ve covered in a previous article), professional and …
Google’s Panda search results ranking algorithm has been around for more than a year now. Its latest update has gotten many site owners up in arms for all sorts of reasons.
The important thing is to not lose focus. Find out how to rank well in Google with these Google search ranking tips.
Natural Evolution Of Search
The reason for this drastic change is simply because Google wants to provide even more accurate or relevant results to search queries fast. But instead of just looking at how well you have done your SEO, they are also starting to look more at other signals to help them reach this end. So apart from keeping to SEO best practices, you’ll also need to do a bit more from now on to meet Google’s requirements.
Find out more on how to rank high on Google after the break.
A few years back, it was important to have a targeted keyword in your domain name. Now? Not so much.
I like the rationale Matt Cutts (from Google) gave (check out this video). Basically, he said that, in most cases, it is easier to brand a name which does not contain a keyword. Look at Facebook, Digg and Starbucks. Nothing in their names hint of the services they actually provide. However, they are easy to recall, easy to differentiate and easy to brand. Have you seen the number of Facebook statement t-shirts around? My favorite is the one that says – “You look better on Facebook.”
Now, I’m not saying you should totally do away with keywords in your domain name. I’m just saying you should look further than the SEO aspect of …