The forecasts for ecommerce in 2010 look good. Projections indicate that ecommerce will continue to grow even if the economy hasn’t yet fully recovered from the downturn. This can be attributed to many factors but all of which point to the same conclusion: this is a good time to start a profitable online business. If you’ve got an income opportunity home based business idea, don’t just sit on it – start a profitable online business now.

We’ve presented quite a few viable home based business ideas in previous posts. This time around, we will take a look at what we can do to take full advantage of the expected growth in ecommerce.

Ecommerce statistcs and starting a new business gurus constantly state that customer retention is an important factor in the survival and growth of a company. It does not matter if you are a manufacturer specializing in the production of specialized instruments with two or three clients or an online web store with thousands of customers — every customer is important. Remember that one bad remark can go a long way towards destroying a company’s credibility and eliminating a customer base regardless of its size.

In this article we will explore the use of reward points (a feature available with InstanteStore’s shopping cart service) in retaining customers as well as improving sales conversions for new visitors.