Amazon Apparel Display Sample
I’ve always said that everything on a store page should somehow lead a visitor to add a product to cart and hopefully the visitor will end up successfully completing the checkout process.
Our ecommerce solution offers lots of tools that can both improve conversion as well distract visitors when not applied wisely.You don’t have to use every single tool that’s available. Chill a bit and look at your store from the point of view of a visitor, a potential buyer.
If you find yourself asking, “Would it be nice if feature ‘x’ was available?”, then it it would probably be wise to add that feature. If you find that certain available features do not add any value to the persuasion process, then it would probably be wise …
A new year is almost upon us. Many of you would have budgeted to give your store a whole new look or at least a fresher-upper. Though having a nice looking store helps in getting visitors to stay longer and browse along, having a store with customized features targeted at your customers can help you convert better.
How Do You Know What Features To Add?
Well, ask your customers or visitors. You can do this by creating a questionnaire and placing it on your site or include it with a newsletter. You can even ask them while on chat or phone. Many a time, you’ll be surprised that they want the simplest of features which you easily accommodate or turn on in our solution..
Sometimes, visitors just want better pictures, bigger pictures but not so big they’d have to scroll all over …
Here are a few tips to help you set up online store to target your customers from the get go. Product images on an online store serve 2 purposes – to attract the attention of the shopper and to get them to execute a positive action. The latter is just a fancy way of saying we want shoppers to react by buying a product.
So, how can an image can be used to influence an action? Well, that depends on what information is shared with the viewer. The type of information shared would depend on the type of product on display.
When deciding on what kind of product image to display on your web store, you need to put yourself in the shoes of your customers and figure out what would grab their attention and what kind of information would they be looking for in such a simple thing as an image.